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Tinder co-founder and CEO Sean Rad told CBS News that several of the company’s own employees shed light on the problem of in-app harassment against transgender users that many others in the company at large weren’t aware of.
For example, not only did transgender users say they received inappropriate messages, but they were also being “reported” to the app unfairly by other users.
LZ: I think we can each speak for ourselves but I think it was one of those connections that it was both, when you meet someone that you were just drawn to and you feel very connected with.
I think the storyline came from that, what would this be to have like, two people fall for each other who are coming from these worlds?
“We started put together the ‘dream team’ around not just understanding issues surrounding the transgender community but also understanding the harassment that’s out there in the real world.”Rad said that the overriding goal is for transgender users to ultimately “get matched with people who appreciate who they are.” Beyond that, the company hopes to reduce the harassment users encounter through the app.“The least visible but most impactful thing that we worked on was through back-end algorithm moderation.
The tech company then partnered with GLAAD, the nonprofit organization aimed at raising awareness and advocacy for LGBT issues, to figure out the best way to make changes to the app that would be most beneficial to the transgender community.“We realized this is a very complex issue and we wanted to take the time to get this right,” Rad said.I think we were compelled towards working together.